- To be able to give product briefings as well as digital demos to schools.
- Develop a relationship at schools with different subject teachers and principals.
- Should have the aptitude to pick up the nuances of brand management and communication quickly.
- Coordinate and work on product launches and brand related events at a national and international level.
- Collect feedback from regional sales teams for all series in your area and send it to the Marketing Head on a regular basis
- Get an approval for all the workshops & events in advance from reporting Manager.
- Ideate, execute, coordinate - with editorial of all verticals - product orientation sessions, product briefings to teachers about new titles.
- Responsible for ensuring that teams produces valuable content for the company’s online presence & offline presence.
- Plan, Deploy and Manage the marketing budgets for various channels, taking complete responsibility for online growth, revenues, unit economics & marketing ROI.
- Devise innovative brand engagement opportunities
- Devise complete social media strategy to drive actionable results from social media campaigns
- Devise the entire content strategy to drive more drive more traffic and business
- Co-ordinate with marketing team from all branches for campaigns related to book promotion in schools.
- Organize workshops – both online and offline – and ensure quality at every step.
- Take complete care of each resource person in terms of having their updated profiles, bank and KYC details.
- Travel & stay arrangements for Resource Persons, followed by complete care in terms of payments, feedbacks and also leads generated.
- Collect workshop feedback from sales team to enhance Resource person productivity.
- Responsible for maintaining the entire database for schools and sending out subject wise newsletters.
- Work with in-house team to create posters, flyers and banners for promotion.
- Check & update catalogue every year with new features, design and style.
- Ensure timely inputs sent to the HO for monthly and fortnightly newsletters.
Salary: Not Disclosed by Recruiter
Desired Candidate Profile
New Saraswati House
Contact Company: New Saraswati House
Contact Person: Ankur Saxena
Company Website: https://www.saraswatihouse.com/
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